Pinterest is an extremely effective social networking channel for marketers. It has 175 million users and drives more sales than any other social media channel besides Facebook. Here are some practical tips on how to use Pinterest in order to attract new customers to...
Keyword ads are an essential ingredient for any offsite marketing campaign. Keyword ads placed strategically in search engine results can help drive new targeted traffic to your website, improve brand recognition and land your brand in front of search engine users who...
Why Guest Posting is One of the Most Unique Offsite Marketing Strategies Guest posting is by far one of the most underutilized and unique offsite marketing strategies available. You can give your brand a head start on the competition and drive more traffic to your...
Just as changes in new technology move along at lightening speed, your offsite marketing strategy in the digital age needs to be constantly tweaked in order to keep your business competitive. As more and more businesses go online and jockey for “influencer” status,...
You may already be aware of the common mistakes in offsite marketing, such as focusing exclusively on driving traffic to your website or failing to take advantage of social media as a marketing platform. This article will discuss the less common yet equally important...
Yelp gets an average of 145 million visits per month and is home to well over 125 million reviews. If you want to get in on the action and promote your business on this handy local directory, follow the tips outlined below. They include tried and proven ways to...
Local SEO isn't just for small businesses with a single location. Even large companies with outlets in a number of cities or even states can take advantage of local SEO and all that it has to offer. Following are some tried and proven local SEO tips for businesses...
There is so much focus on on-site marketing techniques these days that crucial offsite marketing techniques often go overlooked. From advertisements you place on different channels to social media interactions with your customers, these are the offsite marketing...
Your logo is often the first thing potential clients see, long before they ever enter your office for a consultation or make a purchase on your website. Creative logo marketing should be an essential component of your overall marketing plan. From design to strategic...
No one ever said that the only way to market your website is on the website you own yourself. The fact is, marketing offsite is just as important as your marketing efforts within the pages of your site. Unfortunately, business owners with little online marketing...
Local SEO is all about finding and connecting with your target audience online. Whether you own an auto body shop or a local clothing store, chances are that most of your customers are conducting online searches before they make a decision to visit your store in...
News websites are typically considered by Google to be authoritative, and obtaining a link or even brand mention from one or more of these sites can significantly boost your standing in Google rankings. Additionally, having a news outlet showcase your company in a...
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