Event sponsorship is an effective way for small businesses to build a local reputation. Whether you sponsor a local scouts event or a festival the sponsors’ names appear on most …
As a business owner, you probably already realize how online reviews affect your brand. A negative review here and there is unfortunately a regular part of business, but a number …
Make Your Business More Searchable with Local SEO You may have heard of local SEO, but what is it, and how can it make your “brick and mortar” business more …
It looks like a complicated matter, and Google’s algorithms are hard to understand, but the truth is, there are some pretty sly ways to trick Google into recognizing your business …
Most business owners know about basic local SEO tactics such as signing up for Google places and sites such as Yelp and Angie’s List, asking clients for reviews and using …
When you think Local SEO strategies, you probably think Facebook. After all, the social media giant is the go-to platform for many users looking to connect with local businesses, reach …
Pinterest is a powerful tool that can enable you to effectively reach a target audience in any geographical area. Following are some tried and proven tips on how you can use Pinterest to …
Digital marketing is an evolving field, which means that the local SEO tactics you used last year may not work as effectively as you would like in the coming year. …
Small business owners sometimes overlook the connection between social media and local SEO (Search Engine Optimization). Both aspects of digital marketing are closely connected, and each complements the other. The …
TripAdvisor has the potential to dramatically increase customers to your local business if you know how to use the website right. Here are some tried and proven tips on how to …