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Branding for Your Startup – A How To Guide

Branding for Your Startup – A How To Guide

Creating a startup isn't easy, and you need more than just a great business idea. One crucial step when starting a new company is branding. Here is a quick guide to branding for your startup.   What Is Branding for Your Startup? Branding is an essential strategy...

The Science Behind Branding Your Business

The Science Behind Branding Your Business

The Science Behind Branding - An Essential Element of Establishing a Brand While the word 'Branding' is very commonly used in business today, its routes can be traced back about 1500 years. What is branding, and how can you use the science behind branding to help your...

Important Factors in Small Business Branding

Important Factors in Small Business Branding

As a small business, you have likely heard the word branding thrown around a lot, and you know it's essential, but it's not as straightforward as you may think. Small business branding is what your company represents and the unique value your business offers. When it...

Why You Should Transcribe Your Video Content

Why You Should Transcribe Your Video Content

Given the fact that YouTube is the second most popular website in the world, it would seem that it is enough on its own to bring in the traffic and clients your online business needs. However, video on its own is not enough to boost your SEO. There are a number of...

How to Design the Perfect e-Commerce Website

How to Design the Perfect e-Commerce Website

Designing an e-commerce website that appeals to both search engines and potential customers isn't easy but it can be done. The following tips on how to design the perfect e-commerce website will help you design the ideal online store for your business. Make it...

An Introduction to the Seven Most Common Logo Design Styles

An Introduction to the Seven Most Common Logo Design Styles

The seven most common logo design styles each have their own advantages and pitfalls. Considering these carefully can help you pick the logo that would be best for your particular business. The Seven Most Common Logo Design Styles Lettermark Lettermark logos are...

Should You Use Your Name as Your Domain Name?

Should You Use Your Name as Your Domain Name?

If you want to use your name as your domain name for your business website, consider the following pros and cons. They can help you make a decision you won't regret later on. The Advantages Personal Branding Personal branding is perhaps the most important reason why...

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